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Why Charolais
At Pleasant Valley Ranch, Charolais offers a distinct advantage. In our experience, Charolais calves exhibit superior growth, and convert feed to weight more efficiently than other breeds, making them an invaluable asset to our operation. Their proven performance in commercial cattle herds aligns with our mission to provide functional, high-quality cattle that meet the needs of today's cattlemen. To learn more about the benefits of Charolais and how they can enhance your herd, check out the links below.
Charolais
Cattle
An article by Oklahoma State University
The Charolais originated in west-central to southeastern France, in the old French provinces of Charolles and neighboring Nievre. The exact origins of the Charolais are lost to us but it must have been developed from cattle found in the area. Legend has it that white cattle were first noticed in the region as early as 878 A.D., and by the sixteenth and seventeenth centuries were well and favorably known in French markets...


The Charolais Edge: White Hides Bring
a Genetic Advantage to Commercial Herds​
By: Chris Clayton
Brett DeBruycker's father, Lloyd, bought his first Charolais bull in 1957. Within about five years, he had decided to develop a purebred Charolais operation. It was the start of DeBruycker Charolais, based near Great Falls, Montana.
"He loved it and started to grow the cattle operation from there," Brett recalled, overlooking a pasture of Charolais cows and calves....
The Value of Charolais on the Rail
By Paige Nelson
Once at the packing plant, overhead costs are the same to pro- cess a 600 pound (lb.) carcass as they are for a 1,000 lb. carcass. “Packing plants don’t want to process 600-lb. carcasses,” said Gretchen Mafi, professor of meat science and Boulware En- dowed Chair of Animal Science for Oklahoma State University, at the American-International Charolais ...
